Tag Archives: pr strategy

Know your PR strategies from your social media tactics

Posted on September 25, 2012 by Christina Savage

I JUST READ an article which asked the question: “will social media overtake PR”? In a world where tactics – practical ideas for getting clients into the press – are so frequently deployed without further thought as to the purpose … Continue reading →

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Law firms at Year End – a PR opportunity

Posted on March 21, 2012 by Christina Savage

APRIL AND MAY represent financial year end for many law firms and the opportunity to tell the market how your firm is doing. Communicating the firm’s performance at this time of year can be an effective way to maintain the … Continue reading →

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Legal PR: how to write a good article

Posted on July 8, 2011 by Ralph Savage

Whether to inform or educate; entertain or set the record straight, good quality legal articles saying something new are accepted and appreciated by most editors. But what will make yours stand out from the rest and keep publishers coming back … Continue reading →

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The benefits of good corporate public relations

Posted on June 19, 2011 by Ralph Savage

Law firms have always needed to be customer facing, but there was a time when many companies relied on personal relationships alone to maintain and develop their reputation and customer base. The personal approach of course remains valid; it would … Continue reading →

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